Metals is a New York-based creative direction and design duo rooted in graphic design, but its work also spans live performance direction, photography, video direction, and branding. Designing for the likes of Sabrina Carpenter, FKA Twigs, Ethel Cain, 2Hollis, 070 Shake, Sega Bodega, and more, Metals’ knowledge of curating visual experiences is solid and unshakable. Eddie says: “We design for the music we listen to. If we’re not fans, hopefully by the end of the project, we can be.” Living primarily in the alternative space, Metals’ taste is eclectic.
Recently, the rock band Model/Actriz shot up to fame from New York’s underground with their sophomore album Pirouette. As a mark of their rise, they performed on The Late Show with Stephen Colbert, for which Metals contributed in the performance’s creative direction. The album cover carries the jagged theatricality of their sound; Chase and Eddie translated sonic into visual in careful curation. The process behind Pirouette’s vinyl, CD, cassette, merch, posters, and artwork was pretty distinctive. “We scanned a bunch of fish, like salmon, really disgusting raw meat. You get these crazy, fleshy textures,” says Eddie. The final result is drenched in a mahogany noir, cut up in noise and forged in fire to create its sharpened edges.
